Wednesday, May 11, 2011

Any Major Dude Friendship Society - The Identity System.



With help from my pal Max, The Any Major Dude Friendship Society identity system is coming together nicely. The stuff should be ready just in time for the Steely Dan tour this Summer.

Some features of the "Ultimate Dan Fan" brand:

* It's a tiered membership system. You must first achieve "Fez" status, before graduating to "Gaucho." Elite members that show maximum appreciation for the studio wizardry of "The Dan" become simply, "Major Dudes."

* Each member of the society will be outfitted with a t-shirt and badge. Other accessories are in the works, like signature Protopipes, Walter Becker wigs, "Fuck Barrytown" stickers, and #43 t-shirts (indicating you are the 43rd studio musician in the Steely Dan family).

2 comments:

  1. Joshie K5/12/2011

    Wilco pays their respects: http://www.youtube.com/watch?v=1_yKYHWdZ7I

    So does Ben Folds:
    http://www.youtube.com/watch?v=dLER0TOXQQ0

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  2. The Wilco version is pretty tight.

    Ben Folds Five just got permanently banned by the society. That was a disgrace.

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