Art Director: Hisham Kharma
Copywriter: Jose Angel Martinez Lopez
Courtesy of Ads of the World.
Interesting and iconic direction for Alma Magazine. The tag is "Ignorance is unacceptable".
We had a nice run with the mascot competition, but I thought I would switch gears back into ad nerdom. We like to mix it up here at Superbeast.
3 comments:
I like the tag, but I don't get the ads. Please don't make me think too much.
Not a huge fan--formulaic are the headlines, and to me they aren't that thoughtful. There's a smarter more refined execution in there and for a more interesting big idea.
How are the headlines formulaic? They're quotes. I mean I guess you can have a formulaic quote, but are these?
I guess I'm missing your point about being "thoughtful". The tag is "ingnorance is unacceptable" and the quotes are indeed ignorant.
Post a Comment